Lee & Associates offers strategic planning, program evaluation, media relations, product launches, consumer education, recipe development, special events, crisis management and corporate PR services to its food and beverage client roster

Founded in 1950, the agency is proud of its Western Research Kitchens division, which features home economists, nutritionists, dietitians, chefs and medical doctors. The firm has represented pepsico, Del Monte, American Home Foods and Suntory Int'l as well as brand names like John morrell, Florida's Natural fruit Snacks, Morehouse Mustard and Mrs. Cubbisons Foods (stuffing and croutons-a client for over 50 years), Additional clients include trade associations, and marketing boards, from California apples, eggs, figs, prunes, seafood and tomatoes to Hawaiian papaya, Oregon potatoes and the new zealand Trade Commission.